Original title: Official price adjustment of Apple channel: iPhone 16 Pro is reduced by up to $176, Pro Max full capacity is reduced by $160

IT Home reported on May 10 that Apple issued a price adjustment notice to channel dealers today. This is the first time that Apple announced a price adjustment on Saturday, which caught a considerable number of wholesalers off guard.

As shown in the figure, all capacity versions of Apple iPhone 16 Pro Max are reduced by US$160, corresponding to RMB 1,313.06; while the 128GB version of iPhone 16 Pro is reduced by US$176 (IT Home Note: 1,445.27 yuan), and other versions are also reduced by US$160.

This year's 618 event will start on May 13, so some channel vendors believe that Apple's price adjustment is to prepare for the upcoming 618 promotion.

JD Apple / Apple iPhone 16 Pro Max (A3297) 256GB Primary color titanium supports Mobile China Unicom Telecom 5G dual-stop mobile phone 9299 yuan direct link

Currently, the three versions of iPhone 16 Pro Max, JD.com are 9299 yuan, 11299 yuan and 13299 yuan respectively. It is predicted that the entry-level 256GB version will be within 618 and the national supplement will be expected to achieve within 7400 yuan, and the 128GB iPhone 16 Pro is expected to achieve within 5600 yuan.

The 2025 National Reimbursement has officially begun. IT Home will summarize the address of the National Reimbursement Coupon for you. Remember to receive it before buying digital home appliances:

Digital subsidy:

Mobile phones/tablets/3C digital support 85% off government subsidies, up to 500 yuan of discount for products that do not exceed 6,000 yuan.

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[Editor in charge: Huang Mengyu PT136]