On May 16, the 2.0 version of the "Man's Health and Partner Happiness Manual" sponsored by Menarini was officially released.

As the first milestone guide in the field of popularizing men's health science in my country, the "Manual Health and Partner Happiness Manual" was officially released on May 19, 2024. The 2.0 version released this time integrates the latest research results based on version 1.0, updates the standardized drug treatment options for male health diseases and their combined diseases, and emphasizes the significance of partners participating in male health management, etc., forming a complete knowledge map covering disease cognition, standardized diagnosis and treatment, and family support.

Professor Sun Fei, deputy director of Run Run Shaw Hospital affiliated to Zhejiang University School of Medicine, said, "Contemporary fast-paced life has made men's health problems tend to be 'younger, complicated, and co-morbid,' but the public still has three major pain points: many misunderstandings in diagnosis and treatment, confusion in drug selection, and low partner participation. We hope that through the update and upgrade of the "Manual Health and Partner Happiness Manual", we will further spread male health knowledge, help patients achieve a cognitive leap from individual treatment to partner co-administration, from disease management to improvement of quality of life, and thus have a happier and harmonious gender relationship."

"Male Health and Partner Happiness Manual" 2.0 version is officially re-released

Men's health diseases are at high risk, and it is urgent to break the situation by scientific and standardized diagnosis and treatment

Data from the "Male Health and Partner Happiness Manual" shows that the incidence of erectile dysfunction (ED) in men over 40 years old in my country exceeds 40%, and the incidence rate continues to rise with age. At the same time, more than one-third of men are troubled by premature ejaculation (PE), and most PE patients will experience comorbidities with ED. The two affect each other and aggravate each other, which not only aggravates sexual dysfunction, but also increases the incidence of infertility in the long run.

However, due to the complex mechanism of the cause and mechanism, different risk factors and combined diseases affect each other, and the uneven quality of online popular science information, patients have insufficient or biased understanding of the disease, which leads to a low proportion of scientific and standardized diagnosis and treatment. Data shows that about 94% of men are ashamed to visit medical treatment due to self-esteem and privacy issues, and 16% of men never consult a doctor, which directly leads to less than 10% of ED diagnosis in my country and only 7% of PE diagnosis.

Sun Fei, deputy director and director of the Department of the Run Run Shaw Hospital affiliated to Zhejiang University School of Medicine, introduced the future vision of andrology treatment and gender relations

In addition, male health diseases are often accompanied by the "three highs", prostate diseases and psychological diseases. Professor Sun Fei pointed out that for common comorbidities such as ED combined with PE and three highs, patients need to simultaneously conduct screening, evaluation, diagnosis and drug treatment, and at the same time, in conjunction with the improvement of lifestyle, comprehensively control weight, blood pressure, blood sugar, blood lipid and other indicators, and actively intervene in psychological and emotional problems.

For the medication selection of male healthy patients, the "Manual Health and Partner Happiness Manual" further strengthens the recommended position of type 5 phosphodiesterase inhibitor (PDE5i) and selective serotonin reuptake inhibitor (SSRI) in the treatment of erectile dysfunction (ED) and premature ejaculation (PE) in the treatment of erectile dysfunction (ED) and premature ejaculation (PE) in China and foreign guidelines to help patients better choose appropriate treatment options.

"Parent governance" has become an important part of the entire process of male health management

The 2.0 version of "Male Health and Partner Happiness Manual" emphasizes the key role played by partners in the treatment of male health diseases, actively advocates the concept of "partner co-governance", and participates in the full process management of male health diseases from diagnosis, including communication and psychological support, lifestyle adjustment, treatment plan discussion and treatment cooperation. Adherence to treatment is established through psychological counseling and related medical knowledge education for men and their partners.

Director Li Dongjie, deputy chief physician of Xiangya Hospital of Central South University, interprets the highlights of "Happiness Manual 2.0"

Director Li Dongjie, deputy chief physician of Xiangya Hospital of Central South University, said that it is of great significance for partners to participate in men's health management in depth. Through the dual path of "co-diagnosis-co-governance", a new breakthrough in treatment can be achieved. "We encourage partners to participate in the diagnosis and evaluation of the disease throughout the process, and use women's keen perception of intimate relationships to improve the diagnosis and judgment of the disease. At the level of co-governance, we advocate that both parties jointly formulate a 'happiness improvement plan' to transform one-way intervention in traditional treatment into two-way emotional empowerment, effectively improve male physical performance and relieve emotional and psychological problems."

Men's health diseases are not only a medical issue, but also an emotional issue. The press conference also innovatively invited couple representatives to participate, sharing their insights from the perspective of humanistic care and partner support, and the role and significance of the "Manual Health and Partner Happiness Manual" to provide the public with systematic health knowledge and treatment advice.

Multiple parties work together to deepen popular science to promote standardized diagnosis and treatment of men's health

In recent years, with the deepening of national medical reform and the increase in patients' health knowledge reserves and autonomy in purchasing drugs, men's health medication has shown huge market potential in the out-of-hospital market. Focusing on patient needs, a diversified drug purchase scenario has been created, so that patients can easily obtain scientific diagnosis and high-quality drugs, which has become a new growth point in the field of menstruation.

Chen Jialin, CEO of Menarini (China), introduced the company's deep cultivation in the field of menstruation

Chen Jialin, CEO of Menarini (China), said, "Minalini has experienced more than ten years of development in the Chinese market and has become the only pharmaceutical company in China that has original drugs covering two major therapeutic areas, covering ED and PE, helping millions of patients and partners to benefit from it. The "Manual Health and Partner Happiness Manual" released last year has become an important tool to link patients' needs and improve patients' cognition. In this upgrade, Menarini will continue to work with associations, experts, and partners such as chain pharmacies and e-commerce to further promote popular science knowledge of men's health, help patients obtain standardized diagnosis and treatment information through different channels, and help them achieve a leap forward in the development of men's health from disease treatment to physical and mental healing."

Chain pharmacies are one of the important business formats in the out-of-hospital market. Menarini is actively exploring cooperation with leading domestic retail pharmacies, actively promoting the development of men's health, and vigorously promoting the scenario application of the "Manual Health and Partner Happiness Manual" in the daily patient teaching of shop assistants. Yi Wen, vice president of Neptune Pharmaceutical Chain Group Co., Ltd., said, "Men's health is part of comprehensive health management. In addition to drug treatment, patients and partners need to have the correct awareness of disease management and a good mentality. With the help of this manual update, we have the confidence and ability to provide more patients and partners with high-quality and professional one-stop health management services to help them embrace a more intimate and harmonious sex life."

[Editor in charge: Bai Bixuan]