Xinhua News Agency, Haikou, April 16th Title: A "sports prescription" from the Consumer Expo

  Xinhua News Agency reporter Liu Bo

  In Hall 1 of the 5th China Consumer Products Expo, Mr. Wang experienced an intelligent body measuring instrument, held the sensor in both hands, and in less than a minute, he generated an exclusive "sports prescription".

  "The body shape is invisible obesity type, with the main training purpose of increasing muscle and losing fat, and maintaining health. Pay attention to the intake of nutrients in diet, and choose aerobic exercise (swimming, jogging, brisk walking, etc.) and weight training (barbell squats, lunges) alternately."

  After reading this "sports prescription", Mr. Wang, 35, called himself an expert, "I am 1.72 meters tall and weigh 140 kilograms. Although I have the habit of exercise, I do have less legs exercise and poor flexibility."

  The physical indicators on the station, including physical fitness, body shape, body composition, joint flexibility, etc., are presented one by one, and a "sports prescription" tailored to the physical condition is also generated.

  On-site staff member Li Jianxing introduced that in this "sports prescription", there are also key information such as exercise parts, equipment weight, exercise duration and frequency, as well as maximum and average heart rate. "Exercise prescription" will be synchronized to exercise equipment to guide fitness practitioners to standardize fitness time and intensity, achieve more scientific weight management, and effectively reduce the risk of exercise injuries.

  On the operating screen of a leg trainer, the reporter saw that after the face recognition entered the interface, the fitness practitioners can adjust the training parameters in real time based on the data of the "sports prescription", make exercise settings on the screen interface, and select the recommended exercise itinerary.

  "Weight management" has always been a hot topic in health. Coach Chen, who works in a private fitness studio in Haikou, said that scientific healthy weight management does not simply reduce weight, but focuses on improving body composition within the appropriate weight range.

  "If you want to exercise accurately, we need a 'exercise prescription'." Coach Chen said that the results of the intelligent body measuring instrument have a certain scientific basis and can guide fitness enthusiasts to exercise effectively, but the training movements and training time still need to be carried out under the guidance of professionals.

  A "sports prescription" reflects a new trend in healthy consumption. New models, new technologies and new business formats have enriched the fitness consumption scenarios and further stimulated the vitality of fitness consumption. Under the trend of digitalization and intelligence, community smart gyms, unattended gyms, smart workers' homes and other fitness venues that are different from traditional gyms are gradually becoming new directions for the development of the industry.

  "Micro-smart gym makes fitness more convenient. Fitness enthusiasts only need to enter information by scanning their faces, and they can change their clothes and go downstairs to exercise directly. After the exercise, they will go home and take a shower and sleep." said Huang Jian, vice president of Qingdao Yingpais Health Technology Co., Ltd.

  In Huang Jian's view, the proportion of fitness people in my country is still relatively low, but as people's living standards improve and fitness concepts gradually establish, it is expected that there will be more room for imagination for the demand for home fitness equipment in the future.

  The 5th Consumer Expo, with the theme of "Share and Open Opportunities, Create a Better Life Together", brings together more than 4,100 brands from more than 70 countries and regions to display global high-quality new products in emerging consumer fields such as fashion, technology, health, and services.

  Data released by the China Sports Goods Federation shows that in 2024, my country's exports of fitness equipment made in China reached US$5.047 billion, a year-on-year increase of 22.13%, achieving growth for two consecutive years. Taking Yingpais as an example, operating income in the first three quarters of 2024 increased by 36.09% year-on-year.

  The holding of the Consumer Expo will help China provide the world with more high-quality consumer goods. In order to continue to expand its overseas business territory, Inpais made its debut at the Consumer Expo as a "new face", attracting the attention of many overseas customers.

  "Our export business accounts for more than 70%, and is sold to more than 100 countries and regions around the world." Huang Jian said that the Consumer Expo is a platform that connects the two major international and domestic markets. The appearance of this platform can not only show the company's brand strength and scientific and technological innovation achievements to the world, enhance international popularity, but also rely on the Consumer Expo to connect with global high-quality channels and resources to accelerate the global layout of products.

[Editor in charge: Gu Yue]