On April 28, Qingdao Beer released its first quarter report for 2025, with sales revenue and net profit achieving "three growths". The product sales volume was 2.261 million kiloliters; the operating income was RMB 10.446 billion; and the net profit attributable to shareholders of listed companies was RMB 1.71 billion, an increase of 7.08% year-on-year.

During the reporting period, Qingdao Beer continued to leverage its brand and quality advantages to actively explore the market, and continued to promote brand optimization and product structure upgrading. The main brand Qingdao Beer achieved product sales of 1.375 million kiloliters, a year-on-year increase of 4.1%; mid-to-high-end and above products achieved sales of 1.011 million kiloliters, a year-on-year increase of 5.3%. Combining online and offline, we have increased brand promotion efforts, accelerated the expansion of new commercial and new retail businesses, set a record high on online sales, maintained rapid growth in real-time retail business, and continuously improved the company's operating efficiency.

[Editor in charge: Wang Xin]